groover and the moon

Groover was created in 2019 by Charlie Anderson. After studying fashion design at Otago Polytechnic, Charlie loved it but never knew what avenue she wanted wanted to go down, so she just started making for herself. Whilst living in Melbourne, Charlie fell in love with wearing stretch Bell Bottoms and returned home to find no one was creating them here. It became her passion project and what started as a creative side hustle has since grown into a small business with a really loyal following.

Groover and the Moon aims to empower through comfort and groovy sexy fun! A love affair with flares. Handmade here in Aotearoa with love and sustainable ethos for our beautiful environment. Groover is a one woman show from design and construction, to marketing and promotion.